Avigail Adam was born and raised in Jerusalem, where she graduated from the department of Archaeology in the Hebrew university. After 4 years of traveling around the world she came back and started working as a fashion and beauty journalist. Jewel design was always her passion, and the head bands she designs are inspired by her worldly travels, as well as her studies of ancient culture. Other inspirations come from mythology and fairy tales. The head bands are available at DiGuardo only in the UK.